BetterBone: Crafting a Sustainable Future for Pets and the Planet

We are over the moon to share that our brand BetterBone has been named one of the top 20 most sustainable pet brands by the Pet Sustainability Coalition (PSC) for 2024! This awesome recognition celebrates our dedication to caring for our furry friends and our planet.

Who is the Pet Sustainability Coalition?

Imagine a team of passionate pet lovers on a mission to make the world a better place for pets and people alike—that’s the Pet Sustainability Coalition! Since 2013, PSC has been helping pet industry companies become more sustainable, and now they’re a big family of over 170 members. Their goal? To make sure that businesses are not just good for profits but great for the environment and society too.

The Big Announcement

Drumroll, please! The PSC’s Top Performer list for 2024-2025 will be unveiled at SuperZoo 2024, and guess what? BetterBone will be right there in the spotlight at the PSC Booth #1888. This award is for companies that really shine in their sustainability efforts, aligning with the Sustainable Development Goals (SDGs) recognized worldwide.

What Makes a Top Performer?

Being a top performer isn’t just about being good; it’s about being the best in class! Companies need to know their impact inside out, set ambitious goals, create smart strategies, and keep improving every step of the way. BetterBone has shown a strong commitment to all 17 SDGs, covering everything from human rights to good governance.

Why This Rocks

For all you retailers and pet lovers out there, choosing sustainable products is a game-changer. By picking PSC-accredited brands like BetterBone, you’re making a huge difference for pets, people, and the planet. It’s like a superpower for sustainability!

See You at SuperZoo 2024

If you’re heading to SuperZoo 2024, don’t miss the chance to swing by the PSC Booth #1888. Check out BetterBone at #6265 and other trailblazing brands leading the sustainability charge. You’ll see how our products can help you make a positive impact, one paw at a time.

About BetterBone

At BetterBone, we’re all about crafting top-notch, eco-friendly pet products. Being recognized by the PSC as a top sustainable brand is a huge honor and a big shoutout to our commitment to a greener future. We’re excited to continue this journey and make the pet industry even more sustainable.

For the full scoop on the Pet Sustainability Coalition and the list of all accredited brands, hop over to www.petsustainability.org.

Thanks for supporting BetterBone and joining us on this pawsome adventure towards a brighter, greener future. Together, we’re making the world a better place—one pet product at a time!

About the Pet Sustainability Coalition: The PSC is all about boosting businesses with eco-friendly and socially responsible practices. Starting in 2013, they’ve grown to over 170 member companies, helping them smash their sustainability goals and tackle big industry challenges like sustainable packaging and diversity. They’re on LinkedIn, YouTube, Facebook, and Instagram, so check them out and join the movement at www.petsustainability.org.